Creating Shared Value: Entrepreneurial and Corporate Models for a Changing Economy

dc.contributor.author	Marquis, Christopher
dc.date.accessioned	2015-11-09T14:05:52Z
dc.date.available	2015-11-09T14:05:52Z
dc.date.issued	2015-03-17
dc.description.abstract	Creating Shared Value (CSV) is a class for future business leaders – both entrepreneurs and executives – as they navigate a business environment that increasingly emphasizes the simultaneous creation of business and social value. The core premise of the class is that there can be synergy between these two types of value, a view that is becoming increasingly mainstream and thus expected by a wide range of stakeholders. Through a variety of conceptual models and analysis of case studies that show companies finding innovative solutions to social problems, CSV highlights the tensions companies face when designing and implementing shared value initiatives and underscores the necessary transformations of the mindsets of corporate leaders and the marketplace. CSV thus seeks to challenge beliefs about the role of business in doing good.	en_US
dc.identifier.uri	https://hdl.handle.net/1813/41213
dc.language.iso	en_US	en_US
dc.title	Creating Shared Value: Entrepreneurial and Corporate Models for a Changing Economy	en_US
dc.type	other	en_US

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